Android TV is becoming a leading platform in the Pay-TV and OTT industry. It is expected to reach a 25% share of the smart TV and connected TV devices market by 2026.
ContentWise for Android TV is the new offering that leverages and integrates with the platform to expand its native capabilities and deliver the ultimate entertainment hub. It aggregates apps and third-party content, managing customizable and personalized UIs on your hybrid STB and OTT services.
Our solution complements off-the-shelf Android TV features with cross-domain live and on-demand personalization, cross-catalog metadata integration and first-party content, and UX analytics, giving operators maximum control in designing their TV experience.
Download our solution brief to discover how you can design and personalize your Android TV user experience at every digital interaction.
Key Use Cases
- Launcher Personalization
- Personalized Search
- Ways to Watch
- Aggregate Performance Analysis